Aims and objectives of MGM
The aims and objectives of Museums and Galleries Month are simple and straightforward; it’s for individual museums and galleries to apply them in the best way for their own organisations:
To increase visits to museums and galleries during May, especially new and returning visitors
To raise the profile of museums and galleries with decision makers and influencers
Museums and Galleries Month provides a unique opportunity for all museums and galleries to celebrate their achievements and creativity from the smallest to the largest and to work together in partnerships (Turning Point, Arts Council England 2006)